When it comes to investing, whether it’s in an office, a clinic, or even a franchise, the location is the most crucial factor in determining the success or failure of the project. That’s why many business owners and investors aim to secure a prime location that guarantees high foot traffic, ensuring they attract the maximum number of customers.
A prime location is a highly desirable commercial spot that stands out due to its easy accessibility, high visibility, and heavy foot traffic.
Because of the high demand and its potential for exceptional sales, rental prices for these locations are always at a peak. However, businesses in these areas benefit from customer flow and a guaranteed return on investment.
A great example is I Business Park by Arqa Development Group, which overlooks the Iconic Tower and located at the heart of the largest square in the New Administrative Capital, a location that experts have already named The New Tahrir Square.
This area is expected to attract the highest traffic volume in the entire capital, surrounded by key landmarks like Al Massa Hotel.
A secondary location offers decent accessibility, visibility, and foot traffic but is generally located in the surrounding areas of prime locations. While rental costs are lower, so is the potential return, making it a better fit for small businesses that may not be able to afford premium rent but still need a reasonable level of customer exposure.
The conclusion from this comparison is that a prime location provides a set of essential factors that drive business success, specially the ability to guarantee high foot and vehicle traffic.
This means hundreds of potential customers pass by every day, making it a game changer for businesses that rely on walk-in traffic, such as retail stores, restaurants, and service providers.
At Arqa Developments Group, we make it a priority to select only prime locations for our projects because we believe that the key to any successful business is securing maximum traffic exposure.
This is especially critical for commercial, administrative, and medical projects, where high visibility translates into higher revenue and better returns on investment.
If you're considering investing in the New Administrative Capital, I Business Park is the ideal choice, offering an exceptional location in the Downtown area, right in front of Al Massa Hotel.
On the other hand, if you're looking forward to investing in 6th of October City, our project Annex 26 is strategically located right on the 26th of July Corridor. The name itself reflects its prime location, directly opposite the West Somid district, just minutes away from Misr University, Dar Al Fouad Hospital, and the heart of 6th of October City.
This makes it one of the best investing locations, outperforming other projects in secondary areas.
